What Major Food Companies Look for in Startups: Five Years of Open Innovation

Innovation and R&D leaders from Vicky Foods, Familia Martínez, Huevos Guillén and Grupo TAV Food explain how they work with startups within their organizations: the areas where they seek solutions, the consumer and technology trends they are monitoring, what a startup needs to bring to gain access to their factories, and what may prevent a collaboration. Above all, they share the key lessons learned from five years of open innovation with KM ZERO, including successes, mistakes and advice for newcomers.