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    Ramón Lacomba

    Ramón Lacomba | Familia Martínez
    Ramón Lacomba

    Biography

    Corporate Innovation Director at Familia Martínez, a Valencian food group specializing in ready meals and meat products. He leads the group's open innovation strategy, from startup challenges to collaborative projects.

    Sessions

    13:10h
    Round table | . International Business

    What Major Food Companies Look for in Startups: Five Years of Open Innovation

    Ramón Lacomba
    Ramón Lacomba Familia Martínez Corporate R&D Director Speaker
    David Palmero
    David Palmero Huevos Guillén R&D Director Speaker
    Iván Pérez
    Iván Pérez Vicky Foods R&D&I Manager Speaker
    Mónica Prada
    Mónica Prada KM ZERO Project Manager Moderator

    2026-10-06 13:10 2026-10-06 13:30 Europe/Madrid What Major Food Companies Look for in Startups: Five Years of Open Innovation
    Innovation and R&D leaders from Vicky Foods, Familia Martínez, Huevos Guillén and Grupo TAV Food explain how they work with startups within their organizations: the areas where they seek solutions, the consumer and technology trends they are monitoring, what a startup needs to bring to gain access to their factories, and what may prevent a collaboration. Above all, they share the key lessons learned from five years of open innovation with KM ZERO, including successes, mistakes and advice for newcomers.
     Speakers' Corner
    Tue 6
    13:10h - 13:30h Speakers' Corner Free access
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    13:30h
    Round table | . International Business

    Invisible Innovation: A Quality System with the Consumer at Its Core

    Maruxa Quiroga
    Maruxa Quiroga Sensesbit CEO and co-founder Speaker
    Juan Requena
    Juan Requena KM ZERO Food Innovation Hub Director of Open Innovation & Venture Moderator
    Ramón Lacomba
    Ramón Lacomba Familia Martínez Corporate R&D Director Speaker

    2026-10-06 13:30 2026-10-06 13:45 Europe/Madrid Invisible Innovation: A Quality System with the Consumer at Its Core
    Not all innovation results in a new product launch. Familia Martínez and TasteLab explain how they have built a quality system that puts the consumer at the center: systematically listening to consumers, measuring what they actually perceive beyond what technical specifications indicate, and turning those insights into product and process decisions. A real-life example of collaboration between a large company and a startup, highlighting outcomes, challenges and key learnings.
     Speakers' Corner
    Tue 6
    13:30h - 13:45h Speakers' Corner Free access
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